Our Branding Guidelines
The guidelines demonstrate the key elements of the brand along with simple instructions for how to use them. Adherence to these guidelines is important to ensure consistency and recognition of the brand.
Logo Design
The logo features a tilted 45° letter “N”, representing Neo Culture Tech. The emblem uses dark blue, light blue, and mustard yellow—the signature colours of the club. The dark variant features a neon treatment with glowing blue and yellow outlines. Set in Gotham, a geometric sans-serif.
Variant 01
Logomark
The iconic tilted "N" emblem. Use when space is limited or when the brand is already established in context.
The iconic tilted "N" emblem. Use when space is limited or when the brand is already established in context.
Color Palette
Our carefully curated color palette reflects NCT Hub's identity—from vibrant primary tones to subtle accents. These colors are designed to work harmoniously across light and dark themes, ensuring consistency and accessibility throughout our brand experience.
Light Palette
RGB: R72, G150, B172
HEX: #4896AC
RGB: R32, G41, B70
HEX: #202946
RGB: R251, G182, B27
HEX: #FBB61B
RGB: R227, G237, B249
HEX: #E3EDF9
Dark Palette
RGB: R140, G231, B255
HEX: #8CE7FF
RGB: R23, G22, B36
HEX: #171624
RGB: R255, G225, B32
HEX: #FFE120
RGB: R242, G247, B252
HEX: #F2F7FC
Typography
Mostly use Sans Serif for design typography or infographic — Gotham, Poppins (slide), Times New Roman (social post).
Typeface 01
Montserrat
Gotham substitute for headings and display text
Gotham substitute for headings and display text
Montserrat
Gotham substitute for headings and display text
The quick brown fox jumps over the lazy dog
400 RegularThe quick brown fox jumps over the lazy dog
500 MediumThe quick brown fox jumps over the lazy dog
600 SemiboldThe quick brown fox jumps over the lazy dog
700 BoldTypeface 02
Poppins
Primary font for slides and presentations
Primary font for slides and presentations
Poppins
Primary font for slides and presentations
The quick brown fox jumps over the lazy dog
400 RegularThe quick brown fox jumps over the lazy dog
500 MediumThe quick brown fox jumps over the lazy dog
600 SemiboldThe quick brown fox jumps over the lazy dog
700 Bold
